FLYR & Riyadh Air
A joint vision for the future of air travel
Ready to get started?
Book a demo to see the impact modern retailing can have on your airline.
Launching the world’s first digitally native airline
“Our partnership with FLYR empowers us to harness the latest technologies to deliver a truly personalized and seamless travel experience, exceeding expectations at every step of the journey and offering our guests a virtually unlimited range of options at every touchpoint.”
Built on the FLYR Offer & Order Management System
Together with FLYR, Riyadh Air is building its operations entirely on modern retailing technology—making it the first airline designed from day one to operate as a true digital native. With this foundation, FLYR and Riyadh Air are setting a new benchmark for what airlines can deliver when freed from the limitations of legacy systems.
The FLYR Offer & Order Management System is the backbone of Riyadh Air’s modern retailing initiative. Built natively on IATA’s NDC and ONE Order standards, it’s the engine powering a seamless, modern traveler experience—all with zero reliance on legacy systems.
With FLYR’s Offer & Order Management System, Riyadh Air unlocks an entirely new way of retailing for the airline industry:
- Dynamic, personalized offers: Leverage real-time data to generate tailored offers for each traveler, bundling flights, ancillaries, and third-party content based on context, preferences, and trip intent.
- Mixed itineraries, one order: Support multiple travelers on different routes, cabins, or travel dates in a single order–providing flexibility that traditional PNRs can’t provide.
- Third-party content, fully integrated: From trains to taxis to tours, Riyadh Air can bundle and price intermodal and third-party products in a single offer and fulfill them in a single order, driving both revenue and loyalty.
- Channel-agnostic servicing: Orders can be accessed and serviced across any channel—online, call center, airline partners, or travel agents—without creating fragmentation.
- Shopping cart: Travelers can build, manage, and save their trip over time—combining flights, ancillaries, and third-party products in a single, seamless flow.
Learn more about our full range of modern retailing solutions for airlines.
FLYR + Riyadh Air
Riyadh Air runs on FLYR Offer & Order
Ready to get started?
Book a demo to see the impact modern retailing can have on your airline.
Riyadh Air operates with a modern Offer & Order architecture at the core of its commercial operations – replacing tickets, fragmented records, and legacy constraints with a single, unified order.
Powered by FLYR, this implementation establishes a new reference point for modern airline retailing at network scale.
At a glance
- World’s first Offer & Order network airline
- ONE Order-based architecture
- Dynamic offers and unified shopping cart
- Single order across the full journey
- Modular, multi-vendor ecosystem
A new airline built for modern retailing
As a new national carrier, Riyadh Air had a rare opportunity: design its commercial platform without legacy retailing constraints, while still operating at full-service network scale.
From the start, the goal was clear: operate like a modern retailer, not a ticketing system.
Offer & Order as the foundation
- Dynamic offers instead of static, pre-filed fares and products
- A single order instead of PNRs, tickets, and EMDs
- Modular systems that evolve as the airline grows
What travelers experience
- Modern shopping with a real cart
- Dynamically assembled offers and bundles
- One order across the entire journey lifecycle
- Simpler servicing for changes, upgrades, and disruptions
- Designed to expand beyond flights over time
Plan trips using Shopping Cart
One of the most prominent customer-facing features enabled by FLYR Offer & Order is the Shopping Cart, familiar to all modern e-commerce platforms and now available for airlines.
How the ecosystem is structured
A reference for the industry
“As we introduce new features and expand what’s possible, we’re establishing new standards for what travelers should expect. If this raises the bar for the industry, even better.”
Explore what’s possible with FLYR Offer & Order
The foundation of modern airline retailing
From airline to full travel retailer
Expand the airline storefront by dynamically bundling flights with hotels, ground transport, activities, and more—all in one seamless experience and unified order.
Complex changes made simple
Personalized offers, optimized margins — in real-time
Powering seamless airline partner commerce
Sell and service partner airline content in a single cart—combining flights and ancillaries, with shared loyalty benefits and automated settlement.