Sell the trip,
not just the seat.
Go beyond the flight
Travelers spend trillions elsewhere, while airlines fight for razor-thin ticket margins.
Flights = 15% of global travel spend.
The other 85%? Not yours.
FLYR Marketplace changes that. It puts your airline at the center of the journey—more revenue, stronger loyalty, and one place for travelers to plan their trip.
Travelers want more than a ticket
The first thing travelers buy is the flight—and Marketplace helps you capture the rest as the one-stop shop for the whole journey.
45%
of travelers (and 50% of Gen Z) want to book their entire trip in one place.*
60%
say they’d add a hotel when buying a flight if the option was offered.*
70%
of Gen Z book bundles frequently.*
Dynamic packaging can deliver 10-20% revenue uplift via better conversion and bigger baskets.*
* McKinsey
Solving the headaches of non-air retailing
- Messy supplier and channel integrations
- Complex payments and settlements
- Orders scattered across systems
- Fragmented servicing that frustrates both travelers and service teams
What you gain with Marketplace
Expand margins
Capture the high-margin 85% of spend beyond flights.
Own the traveler
Elevate the experience
Personalize, reward, and service with one customer view.
Scale with confidence
Start small, grow to full marketplace retailing.
Stay in control
Decide what’s sold, how it’s packaged, and where it’s offered.
Move fast
Passengers who make ancillary purchases aren't just revenue boosters for the airline, they're nearly 3x more profitable.
– McKinsey
Margins that make your CFO smile
Selling a flight earns airlines ~$7 profit on average.* Selling a hotel, insurance, or even eSIM? The same, or more. And you don’t have to operate the service.
*Based on IATA 2025 forecast 3.6% net margin (~$7 per passenger)
Profit by Product
*Based on IATA 2025 forecast 3.6% net margin (~$7 per passenger)
Drive revenue at every step of the journey.
At flight purchase
Traveler completes their booking with a hotel, unlocking $25 in commission.
One week before departure
In trip-planning mode, traveler adds a local experience, adding $10 more profit.
One day before departure
Preparing for a 7am flight, traveler adds fast track access, adding $4 in profit.
Before takeoff
Traveler adds local data plan with one click while boarding, adding $7 in pure-margin profit.
Upon arrival
Upon arrival, traveler books a private transfer to their hotel, adding $2 in profit.
Five contextualized offers. Six times the profit.
One loyal customer.
One platform. Any product. Every channel.
Marketplace is built on FLYR’s Offer & Order system, giving airlines a faster, simpler way to retail more.
Unified catalog
Supplier onboarding
Add partners in weeks, not months with plug-and-play activation and developer tools.
Omnichannel retailing
Sell across your .com, app, agents, or indirect channels—all connected.
Shopping cart
Seamless servicing
Frictionless payments
One checkout, flexible settlement, and loyalty points payment options.